Arantech will provide a presentation that introduces the concept of Customer Experience Management (CEM) and will show how CEM employs a fundamentally different approach to that used by traditional OSS and BSS solutions. They will show how CEM solutions can monitor every individual customer experience in real time and action change
The webinar will examine some typical CEM use cases and demonstrate how experience models can be applied, while also providing insight into how CEM systems can focus on all areas of the business to deliver superior customer experience within communications networks and, by delivering this value into a cross functional team, show how significant business value can be derived.
By attending this Webinar you will learn:
The context of CEM and why is it important
How to identify the Customer Experience Gap and how to close this Gap
Experience Models; what are they and how are they applied
How and why CEM data is different
Typical CEM Use Case
How to identify CEM Stakeholders who will benefit from CEM
Who is investing in CEM
Arantech's Webinar on Customer Experience Management (CEM) and Top Down Experience Modeling', will provide answers to these questions and many more about this topic.
In addition, Webinar attendees will receive a free, full copy of the whitepaper on this subject.
Presenters:
Dr. Matthew Lucas
TeleStrategies, Inc.
Vice President, CFO
Nancee E. Ruzicka
Stratecast (a division of Frost & Sullivan)
Senior Research Analyst
James Doyle
Arantech
VP of Product Management & Marketing
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